Many people lose the position of their dreams before being interviewed. How? These candidates unwittingly overlook important preparation strategies for the meeting. With a little preparation, you can drastically change the interviewer’s perception as an employee.
Before the interview, find out about the company for which you are interviewing. By learning more about the company you are interviewing with, you will have the opportunity to evaluate your skills and determine how they outperform the employer’s needs. Your interviewer’s credibility will increase considerably. You will see that you are really interested in the position.
Before starting an interview, you should be able to answer most of these questions about the company:
What is the company doing?
Who is the president of the company?
Is the president a different person from the owner?
Who are the company’s main competitors?
How many people are currently working for the company?
Who is your target group (standard customer)?
Who will interview you What is your title in the company?
Is the company privately owned or is it publicly traded?
What is the company’s gross annual turnover?
To do this, use the following sockets:
Go to the company’s website (if available).
To find information on the Internet, use a search engine.
Find and read the company brochures (for their products).
Check the library for local newspaper articles that have been published in the past.
Call the Better Business Bureau.
Research your competitors.
Plan a trip through the company a few days before your interview. In this way, you can assess the behaviour of current employees. Park outside and watch the mood of the staff leaving for the day. Have lunch where the workers eat. You can judge their mood from their lunch conversations and see how they dress for work every day. When you go to the interview, you have a better idea of how to dress.
Arrive early on the day of the interview. Watch the work environment. You can listen to other employees and see how they interact. Other things to consider:
The cars on the property
The order of the building
The signage on the building
The decor in the building
The cleanliness of the bathroom
The educational information (including magazines) provided in the reception area
If you take the extra time to research the company, you will be better informed about the company. In this way, you will know in due course whether the company suits you well. If you know that you like what you found, then, of course, you will only be motivated to get good results in your first interview.
The interviewer will be impressed by your knowledge of the company and your initiative to learn as much as you can before you do an interview. For more information on interview techniques, see Employer Secrets.
Note: Complaints about the company can arise when searching the Internet. Be careful of complaints online. Disgruntled former employees could publish incorrect information. Unfortunately, there are dishonest websites that do not verify the information as fact. These websites allow anyone to write anything they want and can refuse to remove incorrect information.